I had the pleasure of working closely with Iryna and her team at Cieden during a major initiative to modernize the entire Clinicmaster user experience.
From the very beginning, Iryna demonstrated exceptional leadership and a deep understanding of both UI/UX craft and the realities of healthcare software. She quickly grasped the complexity of our clinical workflows and helped translate them into clearer, faster interfaces for doctors and clinic staff.
What stood out was how thoughtfully the team approached product design — balancing regulatory constraints, power-user density, and a scalable design system that our engineering team could actually ship against.
Cieden didn’t just deliver screens. They embedded into our process, challenged assumptions with research, and stayed accountable through implementation. That partnership materially improved how we design and deliver Clinicmaster.
I would recommend Iryna and Cieden to any healthcare product organization that needs serious UX leadership on a complex EMR platform.