Interactive Training Tool.

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Project Plan

Team

1 UX Researcher and 1 UX/UI Designer

Duration

6 Months

Scope

Complete user flows for two personas

Result

The product is in development now

Overview

The customer approached us with a straightforward task – to redesign an outdated platform that had multiple usability flaws. After a quick analysis of the product, we realized that it was missing Points of Difference – a strong differentiator among other similar products on the market. There were many stronger competitors out there on the market.

 

Our Approach:

  • the human-centered approach that started from the User Research phase (user interviews) aimed to identify user needs and user pains while creating documentation and training;
  • rapid low fidelity prototyping;
  • user testing;
  • UI design.

Step 1

Intro

Quick dive into the product that has discovered multiple usability and visual issues.

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Step 2

User Research

12 users were interviewed using a semi-structured interview method.

The analysis of these interviews has revealed:

22 Findings (both user pains and user needs)

3 Patterns (findings that are repetitive across 3+ user interviews)

 

Major pain for users working on creating any learning materials is using multiple tools and storing data in multiple places. We called this insight the All-in-One Tool.

 

Now, we know our users and have investigated their needs and pain points. We have also established a good amount of empathy and understanding of what can bring considerable value to the users – instructional designers, who create learning materials and documentation every day.

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Abstract from the User Research Report.

Key findings are blurred because the product is still under development, is not launched, and is under NDA.

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Step 3

MVP

Together with our client and a Business Analyst we agreed on what functionality will be included in the MVP and prepared a rough estimate for the design phase.

 

Step 4

Rapid low fidelity prototyping

Work with low-fidelity wireframing allowed us to save a lot of time and quickly move to the validation phase.

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Step 5

User Testing

User Testing, as a design validation phase, showcases how our design hypothesis works with our users – instructional designers.

We used a Remote Moderated User Testing Method.

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Step 6

The second iteration of design and validation

Result

All-in-One Tool that meets needs and soothes the pains of instructional designers, who work on a daily basis on creating learning materials and documentation.

  • Improved brand impression with a simple and consistent design

  • Decreased time for creating learning materials

  • Got a wow-effect from our users during validation phases

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Testimonial .

Joshua Anderson

Founder

Excellent work, very collaborative and very thorough with research and implementation. I will gladly work with them again.

 

 

 

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