Create a new experience of meditation based on effective breathing techniques, research findings and testing our outcome with early adopters
Design Director, UI Designer
12 months as an ongoing work that involves working hand in hand with a developer and adopting user feedback
40+ final screens plus plenty of iterations
The design implemented in the functional product
With this same client two years prior, we completed a similar product named Ripple. Because of this, we were able to utilize the existing thought flow when working on this new project.
The overall concept was to create an accessible and easy way to meditate and learn proper breathing techniques.
Our initial research helped us understand how everyone uniquely adapts to stressful situations, and we learned how mental health and proper breathing are critical aspects of coping with stress. In the book Breath: The New Science of a Lost Art, James Nestor shows the importance of breathing techniques and their positive influence on our lives. We take around twenty-five thousand breaths in a day to survive, so it’s not surprising how important it is to do it correctly.
Following our research, we understood the importance of these techniques and began the implementation of these concepts.
Before introducing thought-provoking content, we wanted to prepare a user for this exercise by providing a mindful breathing technique.
The fundamental goal here is for the user to pay attention to their breath and find a breathing rhythm that feels comfortable.
After at least five rhythmic breaths, the animation will continue at whatever pace the user sets. To create a fun way to illustrate that the user is making progress and keeping pace with their breaths, inner and outer circles will pulse at the same speed, and with each breath completed, the circles come closer to merging. After five breaths, the circles merge, making this feel like an accomplishment. It’s not your typical gamification of leveling up in difficulty, but it’s about leveling up in consistency and frequency.
Cieden has been very good at the entire product process, and I’ve been very happy.
They have a team of designers that can translate my thoughts, dreams, and aspirations into design files that my engineers can use. People have complimented their designs based on their aesthetic appeal and how easy they are to understand.
Also, they provide great value for what they charge. They are capable of producing a “San Francisco” quality of work at about 20% of the rate.
Since I chose the team based on a recommendation from my business partner, I can’t tell you how they stack up to other people. From what I’ve seen, they are extremely hardworking, and they’re good at changing things around. They’ve never gotten upset when I’ve changed the requirements of their work. They are very easy to work with. Also, Iryna speaks English extremely well, and that removes a lot of overhead.