When you need product discovery
You have an idea but no clear product roadmap
You don’t know if users actually want this
You need to understand the market
You want to test different concepts before choosing one
You want to reduce risk and save money
trusted by industry leaders .
Brands that trust our product discovery service to validate ideas and elevate their UX
our process .
From idea to a product users actually want




Phase 1: research & market analysis
You’ll see exactly who you’re solving for, what they really need, and how competitors stack up. We talk to real users and create an information architecture to structure content and functionality, so you start off strong.

Phase 2: concept exploration
You get to see your idea come to life through sketches, wireframes, and moodboards. We’ll explore multiple approaches and define key user flows, so your solution feels natural and solves real problems.

Phase 3: prototyping & user testing
No guesses here. A clickable prototype goes in front of real users, letting you watch how they interact and discover any stumbling blocks. Then we iterate on design & interactions based on actual feedback.

Phase 4: finalizing & roadmap
Once you’ve validated what works, we update wireframes, document key findings, and deliver a roadmap – so when it’s time to build, you’re confident you’re on the right track.

case studies.
How product discovery shaped these products


other
Flybox: Communication platform
Starter
For teams who need a clear, testable concept before moving forward.
Starting at
$6,500
Delivery in 22 days
You get:
- user testing report
- UX wireframes
- clickable prototype
Standard
For teams looking to understand the market and competitive landscape.
Starting at
$7,000
Delivery in 26 days
You get:
- everything in Starter
- competitive analysis
- pattern research
Advanced
For teams that want deep user insights and a strategy to move forward.
Starting at
$8,500
Delivery in 34 days
You get:
- everything in Standard
- user interview report
- customer journey map
Our clients speak for us
start your project with us,
free
consult today
FAQ
What is product discovery?
Digital product discovery is a structured way of shaping your product vision before development. It involves researching user needs, market trends, and competitor offerings so you know exactly what to build and for whom.
How do you do product discovery?
We combine market research, competitor analysis, user interviews, and rapid prototyping to validate your idea. This process uncovers which features matter most, how users interact with them, and where potential pitfalls might lie.
Why start with product discovery instead of coding right away?
Jumping straight into development often leads to costly rework and overlooked user needs. A discovery phase helps confirm your concept first, so you invest your budget where it really counts.
When should i consider discovery phase services for product development?
Discovery is useful at any stage marked by uncertainty, whether you’re launching a startup or mvp, planning a redesign, exploring new features, or entering new markets.
How does the product discovery phase minimize risks in product development?
By identifying potential issues, clarifying scope, and validating assumptions early on, discovery reduces the chance of unwanted surprises. You get clear timelines and budget estimates that help you plan more effectively.
What are the main deliverables of the discovery phase?
These typically include user research reports, competitor analyses, personas, user flows, wireframes, clickable prototypes, user testing reports, feasibility assessments, and a roadmap. For some projects, we also provide BRD, WBS, SRS documents, or a backlog.
How quickly can i get user feedback?
Our clickable prototypes let you gather real insights in a matter of weeks. You’ll see what resonates and what might need adjustment without committing to full development.
What are the costs associated with discovery phase services?
Costs vary based on project size, complexity, and the team involved. Our discovery packages start at $6,500 and can scale up for larger initiatives. We offer both fixed-price and time & material models, with rates starting at $50/hour.
Can you help me after discovery?
Absolutely. If you need additional ux design, developer handoffs, or ongoing support, we’re here to collaborate from initial concept through final launch.